Whether crafting an email to a prospective client or delivering a workshop to peers at a chamber of commerce event, your prowess in communicating affects how others perceive you

Whether crafting an email to a prospective client or delivering a workshop to peers at a chamber of commerce event, your prowess in communicating affects how others perceive you
Building a successful business requires building relationships. And building strong relationships requires effective communication across all fronts: in person, phone, web meetings, social media, and email.
When you’re exchanging information via email with prospects, clients, employees, and vendors, tone and intent can get lost in translation. Without the benefit of facial expressions, tone of voice, pauses, and inflections to gauge emotion and intent, your audience could get confused or misinterpret your meaning.
Simple changes and 7 quick tips will make you a more effective communicator:
Addressing too many things and running off on tangents within your emails will make it difficult for your readers to home in on what you’re trying to communicate and your purpose. Don’t confuse them; keep your emails brief and to the point.